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Jun 10, 2021
U.S. Hemp Brokerage Rolls Out CBD Product Line

Colorado-based U.S. Hemp Brokerage LLC (USHB) will roll out an organic full-spectrum CBD product line capturing the rugged individualism of the American working man and woman with John Budd and Jane Budd brands. USHB has an exclusive contract to market the products which are being placed in 1,000 U.S. convenience stores, with more retail placement lined up in dozens of natural grocery and specialty stores.

The John Budd brand is named for a real Colorado hemp farmer, John Budd, whose family has a legacy of working in mining, ranching and farming in Colorado for 100 years.

John had a vision to create a CBD line rooted in cutting-edge botany and agriculture with the desire to create something superior in this marketplace. “We are continuing our tradition of serving working people by respecting their time, money and health & well-being and we designed these products for you.”

As a farming, livestock and “working man,” John knows the value of putting something pure and real into your body. With sore hands and back from working hard, or simply wanting to sleep better and have more focus during the day, John worked to fulfill this vision with his team – thus, the new John Budd True Spectrum Hemp Line.

The concept of the bull, around which John Budd has designed marketing values, runs deep historically for John. His family has owned a cattle livestock business for over a century, and like the bull working the fields, it’s a metaphor for strength, virility and health.

“These are men and women who work hard and play hard,” said Jeff Cole, founder and managing director of U.S. Hemp Brokerage.

John Budd CBD lineThe company is rolling out SKUs specially formulated for men and “priced for the everyday man as well, who doesn’t want to spend $200 for CBD,” Cole said. “This brand is literally for every man. It’s highly efficacious and is ideally suited for daily use at an optimal 60mg per day.”

The brand will be introduced at the AsheJam 3-day music festival, in Asheville, NC June 25-27, and will further its reach into hemp markets at Southern Atlantic Hemp & Arts Expo during the Labor Day weekend. The John Budd brand will be a shining example of what a true hemp brand can and should be, with plans to launch clothing and home products around the family’s ethos of working hard and living well.

During the festival, the question “who is John Budd?” will be asked repeatedly with the goal being three touches per festival goer. “We intend to make a very positive impression at AsheJam and we are programmed into the event in such a way that the attendees will walk away loving our brand knowing we created it just for them,” said John Budd. Quite literally when we ask “Who is John Budd?” the answer is “I am.”

Online and Retail Products

John Budd products, exclusively formulated by USHB, are made from Colorado-sourced certified organic hemp and contain all the nutrients, flavonoids and terpenes found in full-spectrum products.

The new John Budd brand will roll out to convenience store shelves with two powderized, water-soluble high-performance offerings of Passionfruit-Elderberry and unflavored, as well as a cinnamon-flavored 20-mg gum 3-pack. “Men love cinnamon and our signature flavor for men is cinnamon, which has all kinds of amazing functional benefits such as antioxidant and anti-inflammatory properties, and it may help with support for cancer patients.”

This month online, the brand will introduce a high-performance 600 mg tincture that will include cinnamon and natural flavors. Two high-CBD content topicals will include “Hot Damn Muscle Balm” a warming salve with cayenne pepper as the warming agent, and a bad ass balm called “Cut the Crud” with menthol/camphor for support with upper respiratory conditions.

Coconut oil-based soft gels, rather than MCT, come in 30 and 60-count packages with 20 mg of CBD.

Jane Budd for Women

Jane Budd products, which will roll out in late summer, include menstrual and wellness topicals and their own flavors and textures, specifically designed for a woman’s palette and body chemistry.

USHB offers natural channel retailers a full range of products, including full-spectrum hemp extracts, dietary supplements and personal care products, and hemp-infused coffees, teas, functional foods, beverages and more. The brokerage also has extensive experience in promoting and selling related non-cannabinoid hemp-derived consumer products such as hemp bioplastics, clothing, bedding, furniture and more. In addition, USHB represents leading smokable hemp brands including Plain Jane and Industrial Hemp Farms raw products.

U.S. Hemp Brokerage was launched in 2019 by Jeffrey Cole, a hemp industry sales, marketing & communications veteran, who founded U.S. Hemp Brokerage and serves as its managing partner.

In addition to consumer products, U.S. Hemp Brokerage’s materials division serves the markets for bast, hurd, fiber, wood and plastics derived from industrial hemp. The company also deals in extraction and other hemp processing machinery and technology, including applications and software for hemp consumers and industry. It also provides marketing services for brands and has developed its solely owned shopping cart and e-commerce platform, “not to mention our advanced automation technology relationship that is AI based and delivers our brands to market on a continuous basis,” Cole said.

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